AdBusters Advertising Anomaly

Is it just me or is there something strange about the last few pages of this month’s AdBuster magazine?

The magazine opens (without intervening table of contents or advertisement) with a haunting sequence of photos from Abu Ghraib and Guantanamo Bay. It closes with this great double-page spread (Don’t do unto others what you dont want others to do unto you):

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But shiver and close the magazine and you get this dissonant back-page advertisement for Alaska. It’s “Beyond your dreams” but “Within your reach”:

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To be sure, the ship railing and light posts are eerily reminiscent of the cage and spotlights in the previous photos– and there is some argument to be made about being held captive by our own wealth and gluttony– but the disconnect is just too much.

Ironically, all of this follows a whole section on the evolution of the magazine and their non-traditional approach to layout and integration of information matter and advertising. Someone was asleep at the press this time around.

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